Projekte

Kurzbeschreibung:

Projektziel

The assignment’s main purpose is to support and further enhance the dissemination of strategic evaluation results and products through development of innovative communication materials, layout, graphic editing and visualization based on the ADA’s corporate design. This will contribute to both better evaluation use and learning and ultimately, promote transparency and awareness.

Erwartete Ergebnisse

The following two work packages should be achieved:

Layout of the concept paper on „Evaluability Assessments in Austrian development cooperation“ and development of graphic illustrations: The layout of the module “Evaluability Assessments in Austrian development cooperation”, a 25-30 page document containing two to three illustrations, should be completed.

Elaboration of 6 posters/innovative communication products using information graphics/other visualization tools (English and German version): Innovative communication products using infographics or other visualization tools (in German and in English) should be developed for six evaluations/assessments/studies. The communication products are to be developed based on content provided by ADA.

Zielgruppe

The primary users of the infographics and the layouted module is staff from ADA and MFA VII, as well as the wider public, which is to be reached through the visualization of, and the easy accessibility to the evaluation results and guidelines.

Maßnahmen

Module - Graphics (2-3):

- First discussions/briefings

- Conception phase

- Design of drafts and sketches followed by discussions

- Debriefings and reviews (around 2-3)

Module - Layout (around 30 pages):

- Discussion and briefings

- Design of drafts and sketches followed by discussions

- Layout & typesetting of all pages

- Debriefings and reviews (around 2-3)

- Print Data preparation for the full document

6 posters with infographics (German and English)

- First briefing and discussion

- Conception phase

- Creation of drafts/sketches

- Debriefings and reviews (around 2-3 rounds)

- Development of posters

Hintergrundinformation

ADA and the Ministry of Foreign Affairs (MFA) – jointly referred to as the Austrian Development Cooperation (ADC) – have put an increased emphasis on the strategic dissemination and communication of evaluation results in order to reach wider audiences and decision-makers. This is expected to contribute to better evaluation use and learning and to promote transparency and development awareness among the public at large.

The Evaluation Unit of ADA has made positive experiences with developing and disseminating evaluation products through innovative communication materials/channels and creative use of graphic design and visualisation. For example, after completing the strategic evaluation of the human-rights based approach within ADC, a poster visualizing the main evaluation findings and recommendations using infographics was developed and shared widely. In addition, the ADA-Guidelines for programme and project (PP) evaluations have been updated with a new layout and the user-friendly visualization of different evaluation processes, facilitating easy-access and use.