GRETA / Green Economy: Nachhaltiger Bergtourismus & Biolandwirtschaft in Georgien - OEZA Kofinanzierung

Contract partner: Diverse Träger Country: Georgien Funding amount: € 1.000.000,00 Project start: 12.12.2018 End: 10.11.2023

Short Description:

Overall goal

The objective of the action is to facilitate an improvement of the business environment and the creation of new income opportunities in sustainable mountain tourism and organic agriculture in order to reduce poverty and exclusion in the selected mountain areas of Georgia.

Expected results

The action foresees to achieve the following 3 outcomes:

a) The legal and policy framework for mountain tourism and organic agriculture is enabling sustainable and inclusive development.

b) Employment and income in both sectors is increased due to new and better products and services and through better market linkages, locally, nationally and internationally.

c) Access to capacity development measures for people and institutions active in the fields of sustainable mountain tourism and organic agriculture is improved and a system of knowledge management is in place enabling joint learning among public, private and civil society actors.

Target group / Beneficiaries

The main beneficiaries of the action are 400 small-scale business enterprises and producers in mountain tourism, 300 accommodation service providers, 300 other tourism service suppliers, 230 farmers in organic agriculture, 2 certification bodies as well as 76 local villagers and inspectors. Further important stakeholders are the private sector and business associations, Government as well as public sector institutions (local, regional and national authorities), Civil Society Organisations and local communities.


Activities include:

a) Facilitation of the development of the national Sustainable Mountain Tourism Development Strategy including a Destination Management Plan and a Branding Policy;

b) Establishment of a national quality standard and control system for local tourism suppliers;

c) Establishment of a model guesthouse for training purposes;

d) Facilitation of the harmonization of national organic legislation with EU regulations and creation of an enabling environment;

e) Facilitation of capacity development measures for certification body representatives/institutions and extension service providers;

f) Gender Trainings for beneficiaries, project staff and other local stakeholders.


Structural constraints and incomplete economic reforms continue to make it difficult for Georgian businesses, especially SMEs, to operate efficiently and to scale up. Therefore, support for sustainable economic growth in Georgia has emerged as a crucial issue for the EU, Sweden and for Austria. This action aims at facilitating an improvement of the business environment and the creation of new income opportunities in sustainable mountain tourism and organic agriculture to reduce poverty and exclusion in the selected regions of Georgia.

The project is co-funded by the European Commission (EC) with EUR 3 Mio. (ADC project reference number 6542-00/2018) and the Swedish International Development Cooperation Agency (Sida) with EUR 2.8 Mio. (ADC project reference number 6542-02/2018).

project number 6542-01/2018
source of funding OEZA
sector Industrie und Gewerbe
tied 0
modality Project-type interventions
marker Environment: 1, Climate change mitigation: 1, Climate change adaptation: 1, Gender: 1, Poverty: 1, Trade: 2
  • Policy marker: are used to identify, assess and facilitate the monitoring of activities in support of policy objectives concerning gender equality, aid to environment, participatory development/good governance, trade development and reproductive, maternal, newborn and child health. Activities targeting the objectives of the Rio Conventions include the identification of biodiversity, climate change mitigation, climate change adaptation, and desertification.
    • 1= policy is a significant objective of the activity
    • 2= policy is the principal objective of the activity
  • Donor/ source of funding: The ADA is not only implementing projects and programmes of the Austrian Development Cooperation , but also projects funded from other sources and donors such as
    • AKF - Foreign Disaster Fund of the Austrian federal government
    • BMLFUW - Federal Ministry for Agriculture, Forestry, Environment and Water
    • EU - Funds of the European Commission
    • Others - various other donors are listed in ADA’s annual business report.
  • Type of Aid – Aid modalities: classifies transfers from the donor to the first recipient of funds such as budget support, core contributions and pooled programmes and funds to CSOs and multilateral organisations, project-type interventions, experts and other technical assistance, scholarships and student costs in donor countries, debt relief, administrative costs and other in-donor expenditures.
  • Purpose/ sector code: classifies the specific area of the recipient’s economic or social structure, funded by a bilateral contribution.
  • Tied/Untied: Untied aid is defined as loans and grants whose proceeds are fully and freely available to finance procurement from all OECD countries and substantially all developing countries. Transactions are considered tied unless the donor has, at the time of the aid offer, clearly specified a range of countries eligible for procurement which meets the tests for “untied” aid.